Web Connection Blog

Hotel Marketing & Travel Technology News
Web Connection Blog
Why You Need a Channel Manager for Your Vacation Rental Business Posted on • Posted in BlogLeave a comment

Whether it may be through a social media success story or an online advertisement for Airbnb, you’ve most likely heard about the shared accommodation industry one way or another.... Read More

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How to Use Your Hotel’s Website Content to Attract Direct Bookings – Our Guide Posted on • Posted in BlogLeave a comment

For those looking for a place to stay—whether for business or pleasure—your hotel’s website plays a key role in their booking decision. With thousands of marketing information online, how can a traveler land on your page? Having a striking website should be at the core of your business’ marketing strategy. The amount of traffic to your website is directly proportional to the potential direct bookings you receive.... Read More

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4 Tips to Creating a Minimalistic Web Design – What to Know Posted on • Posted in BlogLeave a comment

Whether you're out for a job interview or meeting your girlfriend's parents for the first time, first impressions are everything. Within seven seconds of your first encounter, you're going to get judged by your looks, whether you look likable, trustworthy, or someone that should be avoided. The same thing applies to your website. Your website has to make the best first impression to any of its visitors if you want to stand a chance at converting them into paying customers.... Read More

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Tips for Hotel Owners Overcoming Wholesale Distribution Challenges Posted on • Posted in BlogLeave a comment

In most cases, direct booking for hotels is deemed as the most profitable. However, hoteliers cannot deny the benefit of indirect bookings. That is where distribution channels come into play. When it comes to distribution channels, hoteliers across the globe have a variety of options. They can consider working with OTAs (Online Travel Agencies), hotel metasearch sites, direct and indirect channels, and wholesalers. ... Read More

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3 Essential Online Distribution Avenues For Your Hotel – Our Guide Posted on • Posted in BlogLeave a comment

The online distribution avenues that your hotel uses are crucial. After all, they play an important role in generating hotel revenues and ensuring your overall business success. Gone are the days when hotel bookings were made in the hotel itself.... Read More

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Tips to Help Your Hotel Website Stand Out Posted on • Posted in BlogLeave a comment

It’s essential for a hotel in 2019 to have a modern website that converts visitors into customers. From responsive website design to a clean user interface, many factors result in acquiring customers or losing them due to a bad experience. ... Read More

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5 Important Software Solutions for Hotels Posted on • Posted in BlogLeave a comment

Peak season is both a blessing and a burden for hotels. A blessing because the higher influx of visitors generates higher revenue, while a burden because getting everyone settled can be a nightmare. Hundreds of people queuing at the lobby while waiting to get checked in is not a sight to behold.... Read More

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4 Online Marketing Strategies to Improve Your Hotel’s Profitability Posted on • Posted in BlogLeave a comment

The internet has revolutionized the way we market in many ways. What we might have previously advertised on flyers, posters, and radio infomercials, we now take to social media and search engine sidebars.... Read More

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4 Steps to Generating More Direct Bookings For Your Hotel Posted on • Posted in BlogLeave a comment

Best described as the life force of any small-scale hotel and B&B (also known as bed and breakfast), direct bookings have become an essential asset for establishments with a tight budget and a limited, yet promising avenue for revenue. Often, establishments struggle with increasing the number of direct bookings. Instead, they rely on travel agents to drive traffic. However, paying agent commissions can represent significant losses in profit for smaller establishments.... Read More

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How Mobile Friendly Websites Guest Experience Work Together Posted on • Posted in BlogLeave a comment

The mobile platform today is more popular than it has ever been, and it is getting more so. In the hotel industry, it is essential to create the ideal website that isn't only user-friendly, but mobile-friendly as well. However, you may be wondering about how does your hotel's website, and guest experience, relate to each other? In fact, they relate in many ways.... Read More