Resources
In today's rapidly evolving world of digital technology, businesses, especially hotels are relying on paid advertising to market their products and target their audiences efficiently. With various types of paid advertising, it is important you understand all of them and use them correctly. Understanding these different types of paid advertising will enable you to create effective digital strategies with high conversion rates and return profit. Thus, leading to our blog today which is a comprehensive guide to the most common types of paid advertising, its benefits, and how you can possibly use this guide and apply it to your business. ... Read More
In today's highly competitive landscape, where countless hotel websites vie for attention, effective market penetration is key to achieving rapid profitability. To stand out and succeed, leveraging the two main strategies - organic search and paid advertising - is essential. Choosing the most effective approach tailored to your website and brand identity can make all the difference in capturing market share and driving growth.... Read More
Good guest experiences are crucial for a hotel’s business success, that is because customers are likely impressed by the hotel, resulting in better overall satisfaction. ... Read More
Guest reviews are an essential part of a customer’s decision making process when they are booking for your hotel. A website can look attractive and professional but if a hotel does not have positive reviews from previous guests, potential customers are likely to book somewhere else. This is because guest reviews actually provide insight into… Read More
Ever since the pandemic of covid-19, staff shortages and costs have become a real problem for hotels. However, with new technologies, hotels are able to reduce staff and cost in the long term - providing them with solutions that have never been seen before. ... Read More
Backlinks are extremely important if you want to increase your search rankings. They are “votes” that Google considers when ranking your website. ... Read More
In today’s world, technology has become one of the most important tools, especially in the hospitality industry. It has helped improve services, operation and costs.... Read More
Wellness tourism is growing increasingly ever since the pandemic, covid-19. People are becoming more aware of their lifestyles, food, health and that has also impacted the hospitality industry and the way we service. ... Read More
